Senior digital growth expertise, without the agency layers.
I work directly with B2B and service businesses on the website, search and product-discovery constraints that limit growth.
A connected view of digital growth
My work combines WordPress development, technical SEO, conversion strategy, WooCommerce and practical AI visibility. That breadth matters because website problems rarely stay inside one discipline: architecture affects search, content affects conversion, and technical decisions affect both.
I bring more than eight years of experience across international B2B, service and digital-product contexts. Trusted specialists join only when a project needs capabilities beyond the core engagement.
How clients work with me
- Direct access to the senior person responsible for the work
- A clear diagnosis before tools, templates or deliverables are prescribed
- Decisions documented in plain language
- Work prioritized against visibility, lead quality and commercial usefulness
Areas of focus
- WordPress strategy, design and development
- Technical SEO and content architecture
- Local SEO and service-area visibility
- WooCommerce and complex B2B product catalogues
- Entity clarity and AI-influenced discovery